Copywriting
January 4, 2022
Advertising
Video is preferred
1 %
More by FB Users
1 %
More on Social Media
1 %
More To Television
1 %
More To Text
In a socially-on-to-go culture, video captures the viewer’s interest.
For your audience (customers) to easily find you, video on social media gets crawled just like regular text.
Fundamental to our business model, we bring you warm audiences out of cold ones.
A public relations story is such a message.
Position your business with the latest news. PR does it best.
Great for follow-up stories.
Accomplished with a Watermark, essentially the logo that identifies your company.
Video has at least a 5:1 click-through-rate over articles.
The best way for followers to see your style, character, and engage with you is with video.
Social Media allows you to see what works. Video is a creative aspect that can be changed for better engagement.
In a socially-on-to-go culture, video captures the viewer’s interest.
For your audience (customers) to easily find you, video on social media gets crawled just like regular text.
Fundamental to our business model, we bring you warm audiences out of cold ones.
A public relations story is such a message.
Position your business with the latest news. PR does it best.
Great for follow-up stories
Accomplished with a Watermark, essentially the logo that identifies your company.
Video has at least a 5:1 click-through-rate over articles.
The best way for followers to see your style, character, and engage with you is with video.
Social Media allows you to see what works. Video is a creative aspect that can be changed for better engagement.
Public Relations
Scriptwriting
5 Videos
Curation
Repeated Ads
Follow-Up Story
Value
Curation
Stories must be relevant to the community, serve a cause, or otherwise in the interests of the public. If misused, then the Public Relations (PR) effort cheapens the effect of its use. PR serves to augment an advertising campaign and are thus referred to as Ads.
Repeated Ads
Choose a different regional area with the same video with no additional studio cost. Lower-Third copywriting changes are included for up to 12 regions. Additionally, customers may not be ready to buy at the time the Public Relations video is run.
Follow-Up Story
With enough awareness over time, people may be inclines to hear how your story turns out. At some point, we may do a follow-up story for a particular region with a new video.
Value
One video to be used in 12 or more geographical regions for social media audience building. The advertisements can yield thousands of dollars more in value, depending on the products or services sold. Not to mention the increase in Brand Awareness!
The majority of startup companies do not pay attention to public relations...a major cause behind their failure.
Proven Media Marketing Strategies
Previous
Next
Social Distribution
Retarget Warm Leads
Reports
ThruPlay Goal
Key Performance Measure
Return On Investment
Facebook Rates
ThruPlay Goal
Ads are distributed to a cold audience in a geographical region, and demographics within that region who have an interest in your product are targeted.
ThruPlay measures the length of viewing time. Audiences that view >25% of the video are retargeted.
Key Performance Measure
ThruPlay Results are measured at 25%, 50%, 75%, 95% and 100%.
Facebook considers a CTR (Click-Thru-Rate) of 1% – 5% as good. The CTR is calculated on the invoice with the Impressions, Reach, and Engagement data.
Return On Investment
Besides Brand Awareness, Public Relations develops reputation as well as a community voice.
In this case, the results are 2,892 warm leads at 3¢ / lead.
Note: KRW 38 ≈ $0.03
Facebook Rates
Rates vary depending on targeted regions population size, etc.
- $100: Estimated ThruPlays 1,646
- $200: Estimated Thruplays 4,076
- $300: Estimated Thruplays 7,189
Production Includes:
- Sourcing Material
- Proofing and Script Writing
- Live Studio
- Video Editing
- Lower Thirds Text Animation
- Sound Optimization and EQ Effects
- B-Roll sourcing if necessary
- Rendered in 1080p
Meet Our Clients
share in our success
A few of the companies we’ve been able to help
we love them
what our clients have to say
We never had front page news coverage before. Thank you for all your effort.
Bob Gatta C.E.O.Portadam.com
My students have warmed to the welcoming voice inflection and amiable eye contact. The delivery is professional and friendly.
Jeff Rogers, PhDGlobal English Campus
Wow! You ad results are good. I'm working on getting video content. I will reach out soon to commence another campaign.
Ethan Wingatestefmouchie.ca
You did that so fast! We also need a website. We look forward to working with you soon.
Layne Hartsell, PhDThe Asia Institute
FAQ
You have an excellent product and you want to penetrate the world market. You need effective copywriting in English to be taken seriously. The value of using a professional copywriter will increase sales by at least 85% vs. a cursory review of the translation.
See Copy Writing Services.
Quality work to help Korean companies in the international market.